Project Maybach Makes its Grand Entrance in India

Mercedes-Benz's All-Electric Off-Road Coupe on Display at NMACC, Mumbai

Mercedes-Benz has brought its groundbreaking concept car, Project Maybach, to India for the first time. This exclusive two-seater battery-electric off-road coupe is now showcased at the Nita Mukesh Ambani Cultural Centre (NMACC) in Mumbai until October 31, 2024.

Project Maybach Makes Its Grand Entrance In India

Design and Dimensions


The Project Maybach, unveiled in December 2021, is an impressive fusion of luxury and off-road capability. Measuring 6,000 mm in length, it is significantly longer than the S-Class EWB by 745 mm. The car features large off-road wheels, a distinctive two-tone paint scheme, and a design that combines conventional Gran Turismo proportions with unique attachments.



Virgil Abloh's Vision


This concept car is a tribute to the late fashion designer Virgil Abloh, known for his work with Louis Vuitton. His collaboration with Mercedes-Benz has resulted in a vehicle that showcases both his unique design aesthetic and the automaker’s engineering skills. The Project Maybach features imposing proportions, an elongated front overhang, and a rugged stance. It includes large wheel arches, a prominent light bar, round headlamps, and auxiliary lights.

Project Maybach Full Details

Luxurious Interior


Inside, the Project Maybach combines luxury with functionality. The interior includes a large, retractable touchscreen and physical controls, blending analog and digital elements. Comfort is prioritized with features such as jacquard houndstooth-finished headrests that double as blankets. The overall color palette harmonizes with the exterior design.

Innovating for Tomorrow


Although specific powertrain details are undisclosed, the car hints at an extended range, featuring solar panels under the transparent hood. This innovative integration underscores Mercedes-Benz's commitment to the future of luxury electric travel.

Project Maybach

A Must-See in Mumbai


First revealed during Miami Art Week, the Project Maybach's arrival in India offers a unique opportunity for car enthusiasts and design aficionados alike to witness this automotive masterpiece. Don't miss the chance to see this extraordinary concept car at the NMACC before it leaves on October 31, 2024.

Last updated on 06-08-2024. Published in Car News
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